CHAPTER-9 MARKETING

https://www.youtube.com/watch?v=i1xz5Kv-7VY

https://www.youtube.com/watch?v=eRzZHqvYafA

https://www.youtube.com/watch?v=nofL7pUcUw8

WAYS OF SEGMENTING A MARKET

1.BY INCOME GROUP

2.BY AGE

3.BY REGION

4.BY GENDER

5.BY USE OF THE PRODUCT

6.BY LIFE STYLE

https://www.youtube.com/watch?v=H52WGQYEfbM

https://www.youtube.com/watch?v=pO3NcdlDqys
http://www.marketing91.com/6-advantages-segmentation/